In their book Ultimate Guide to Link Building, link-building experts Eric Ward and Garrett French offer straightforward advice to help you earn a higher search engine ranking and increase the authority and popularity of your site. In this edited excerpt, the authors outline different types of content that can attract attention, and links back to your site from other sites....
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The world of open source software offers free alternatives to just about any expensive commercial package you might care to name, but there’s no denying that some of them are better than others.
Firefox, LibreOffice, and GIMP are a few of the better-known examples with a reputation for quality and stability, but there are plenty of other worthy contenders out there as well....
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A Web page can be a busy place. Numerous elements vie for your attention. Animated banners, comment threads, buttons, and options you never use all conspire to detract from whatever you’re trying to read or view. It doesn’t have to be that way: Below are four free Google Chrome extensions that give the Web some breathing room. By stripping away...
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With the number of updates Google and the other search engines make to their algorithms, it can be daunting to stay current with best practices for search engine optimization (SEO). Should backlinks still be a priority? What is Google’s Penguin update and how...
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Search Engine Optimization (SEO) is absolutely critical to the success of websites. If your website is not optimized for search engines, or worse, if it’s optimized for the wrong keywords, you’re going to be truly disappointed in the traffic that you’re attracting, or not attracting,...
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The web runs on keywords and, yet, most website owners don’t know the first thing about how powerful keyword research can be or how to integrate it into their websites.
A keyword or keyword phrase is a word or series of words that a user enters into a search engine. Keyword research...
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Redesign. The word itself can send shudders down the spines of any Web designer and developer. For many designers and website owners, the imminent onslaught of endless review cycles, coupled with an infinite number of “stakeholders” and their inevitable “opinions,” would drive them to shave their heads with a cheese grater if given a choice between the two. Despite...
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Computer users are being urged to uninstall the Flash Player plug-in by a group of US developers.
The Occupy Flash movement claims the software is buggy, crashes a lot and requires constant security updates.
Adobe recently cancelled development of its Flash plug-in for...
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Good call to action pages (including landing pages and sales pages) are an important part of any website that either sells or asks visitors to sign up for something.
An effective call to action page can increase conversions and signups by a hundred percent or more (sometimes much more). As designers, we should know exactly what makes an effective call to action page, both in terms of...
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Every business, large or small, has a need to know what is going on with its website and how users are interacting with it. There are a number of different options when it comes to website analytics, and this post will feature the leading options that provide visitor data in real time.
Real time analytics can prove to be invaluable when working with social media or viral campaigns that tend...
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