If you’re looking to integrate a credit card payment solution onto your website, the following steps are a guide to applying for, enabling and taking payments online. At first glance, the prospect of integrating a payment solution on a website can seem unwieldy, what with the vast array of payment options and technical acronyms. This article breaks down the entire process into bite-sized...
Read More
Tired of high credit-card processing fees? Here are three ways to save when accepting payments. Like many entrepreneurs who accept credit cards from customers, Jon Sugihara, co-founder of PlayHawaii.com, a deal-of-the-day website, dreaded the processing fees....
Read More
Nearly every business from local plumbers, large blue-chip organizations and even churches have websites, and each and every one wants to spread the message about their products, services and profiles, and what they can offer you as a consumer. That is where SEO comes in. SEO has become a valuable online marketing tool for businesses of all shapes and sizes, but for an SEO campaign to be...
Read More
What a Web Presence is NOT: The running (bad) joke among local retail businesses is that you have to buy an expensive website ($10,000 or more) and hire a high-priced SEO expert to have an effective online presence. The bad news is that this expense stops more than 60 percent of small to medium-sized business owners from launching any kind of website.
Equally bad news is that those...
Read More
If you are a business owner or someone who is interested in selling something online, you probably have realized that there are many ways to sell products online, but it all comes down to effective marketing and traffic building. Indeed, selling products can be one of the lucrative businesses to do on the internet but you also have to learn how to do it if you want to sell your products...
Read More
Four e-commerce tools for a variety of small business needs.
Ah, the siren call of striking out with your own e-commerce website. You create the better mousetrap, find the right keywords, Facebook pages and Foursquare mobile tools, and then turn it loose online. Business beats its way to your Web door, and services from companies such as MasterCard, Visa and American Express do the rest.
The...
Read More
Internet marketing, as its name implies, is the promotion of a product or service using the Internet. This is one of the marketing outlets today that entrepreneurs are taking advantage of because (1) the Internet captures a wider audience (think worldwide), and (2) it is a cheaper than television, radio, newspaper and magazine advertising.
But as the demand for the Internet as a marketing...
Read More
One of the first steps in starting your own online business is making a website. This website is your place of business and must be treated as such. Your potential customers will visit your site and decide within seconds if they will stay or go. Turning these quick browsers into buyers is one of the major obstacles in building your new business.
Below are ten things you can do to help...
Read More
For a company to successfully tap into a new market it requires a bit of research and localised content, meaning different websites for different countries.
In order for website to reach its full potential in a foreign market a few steps are necessary: navigation strategy, color of the website, the right tools for the right website, suitable images, professional translation of the website,...
Read More
There are certain “must-haves” for your online business website. If you are just starting out or have had a site for years and need to update, there are a few features that need to be incorporated.
Even though there is no right or wrong way to set up your site, there are definitely some good, better, and best features that make some sites look and feel better than others.
...
Read More
